Thunderbite has announced a formal partnership with Gaming Innovation Group (GiG) which will see GiG add an increased level of Player Engagement options for their B2B Operators.
The agreement will see a roll-out of Thunderbite’s 30 different free to play games to aid customer retention, reactivation and gamification.
Thunderbite’s vast range of player engagement tools will support GiG in promoting personalised player content and increasing brand differentiation for platform partners across the world.
By adding Thunderbite to an already enhanced portfolio of tools, GiG can now offer a full suite of free to play games to drive retention and reactivation in all verticals of the business with a special emphasis on Casino, Sportsbook & Bingo
John Smith, Co-Founder at Thunderbite, added: “Teaming up with GiG is a fantastic step up for Thunderbite. Our unique gamification solutions are sure to add exceptional value to GiG’s service offerings at the highest level while giving their partner operators the ability to differentiate themselves from their competition.
Martin Collins, Director of Sales and Business Development at GiG, said: “We are excited to have partnered with Thunderbite. We have previously worked with them on a project with an existing operator and having seen the value they offer to the player’s experience, we are confident that this will be a successful long-term partnership. . At GiG, we are always looking for ways to enhance and improve our current offering to our partners and this is another step in our ultimate goal towards becoming the trusted partner of choice for operators within regulated markets.