1×2 Network signed a valuable agreement following its recent collaboration with BetCity.nl, this time with global online casino brand leader, 888 Casino, part of 888 Holdings. The agreement includes the official integration of 1×2 Network’s full suite of casino games portfolio on 888, along with content from its subordinate games studio, Iron Dog Studio.
Goals of the union:
The supreme aggregator, 1×2, after receiving its license in May 2022 from Alcohol and Gaming Commission of Ontario, achieved its long-awaited goal of expanding its popularity across Ontario and ultimately Canada through supplying 888 casino with its praised suite of casino games.
Examples of the titles that will be hosted by 888 Casino are: Wolf Strike, MegawaysTM Jack , Pirate Kingdom MegawaysTM and 1 Million MegawaysTM BC.
Rory Kimber, Account Management and Marketing Director at 1×2 Network, said: “We are committed to expanding our footprint in key newly regulated markets and to working with regulators to ensure our games are compliant, while providing a best-in-class, localised gaming experience. There is so much potential in this market and it is very exciting that our games are reaching a new audience in Ontario, thanks to our partnership with 888 casino.”
On the other hand, 888 was one of the first operators to acquire an Ontario license, with the region having just regulated online gaming and licensed international operators.
Moreover, Ontario is the first Canadian region that launched its new online gaming market. Because it’s the largest Canadian province, it’s predicted to become one of the largest casino markets in North America, with 888 Casino being the most influential brand.
With this alliance, the operator will add new unique, attractive games to its diverse portfolio of slots and live casino games.
Talya Benyamini, Vice President B2C Casino at 888 casino, said: “Partnering with leading games suppliers such as 1×2 Network and Iron Dog Studio, which are creating some of the most interesting and engaging content in the casino space is a key part of our product and content leadership strategy. This will enhance our offer allowing us to continue providing unique and exciting experiences to our players in Ontario. We look forward to working with the 1×2 Network team and introducing its portfolio to our players over the coming months.”
1X2 Network, officially launched in 2002, is a UK-based content supplier and aggregator. Its customized content is one-of-a-kind and that’s why it is considered the leading UK-based aggregator, which means that it allows operators to combine the well liked game with their specific brand and brand mark.
Besides having aggregated content from a selection of third party vendors via 3PI (3rd party interface), this supplier is at the forefront of HTML5 development with a diverse portfolio of table games, sports, and slots.
888 Casino is innovative, internationally renowned B2B and B2C iGaming casino brand with a focus on delivering a premium gaming experience by providing customized content. It’s based in Giblartar.